A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr.

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Material type: Text

TextSeries: The Irwin series in marketingPublication details: Burr Ridge, Ill. : Irwin, c1997Edition: 7th edDescription: xi, 368 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Long Loan Books	Main Campus Library General Stacks	HF 5415.135 .P4 1997 (Browse shelf(Opens below))	Available	1007317
Long Loan Books	Nairobi Campus Library General Stacks	HF5415.3 .P388 1996 (Browse shelf(Opens below))	Available	02000888

Includes bibliographical references and indexes.