Strategic marketing problems : (Record no. 33034)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01051cam a2200289 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 4818811 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KE-MeMU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20130829154545.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 890602s1990 maua b 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 89035522 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0205121292 : |
| Terms of availability | $31.96 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | KE-MeMU |
| Modifying agency | DLC |
| -- | MoSU-L |
| -- | DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.135 |
| Item number | .K47 1990 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 20 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kerin, Roger A. |
| 9 (RLIN) | 4187 |
| 245 10 - TITLE STATEMENT | |
| Title | Strategic marketing problems : |
| Remainder of title | cases and comments / |
| Statement of responsibility, etc | Roger A. Kerin, Robert A. Peterson. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Boston : |
| Name of publisher, distributor, etc | Allyn and Bacon, |
| Date of publication, distribution, etc | c1990. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 732 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographies. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Decision making |
| Form subdivision | Case studies. |
| 9 (RLIN) | 4188 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management |
| Form subdivision | Case studies. |
| 9 (RLIN) | 4189 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Peterson, Robert A. |
| Fuller form of name | (Robert Allen), |
| Dates associated with a name | 1944- |
| 9 (RLIN) | 4190 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ocip |
| f | 19 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Long Loan Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Main Campus Library | Main Campus Library | General Stacks | Purchase | 1464.00 | HF 5415.135 .K4 1990 | 1026311 | 08/29/2013 | 08/29/2013 | Long Loan Books | ||||||
| Library of Congress Classification | Main Campus Library | Main Campus Library | General Stacks | Purchase | HF 5415.135 .K4 1990 | 1025032 | 08/29/2013 | 08/29/2013 | Long Loan Books |