Bryman, Alan. creator text nyu Oxford New York Oxford University Press 2012 4th ed. monographic eng

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xli, 766 p. : ill. ; 27 cm. Now in its fourth edition, this textbook continues to provide students with explanation and demonstration of the main approaches and techniques in social research methods. It shows students how to assess the contexts within which different research methods may be used, and how they should be implemented. Part One: The nature and process of social research ; Social research strategies ; Research designs ; Planning a research project and formulating research questions ; Getting started: Reviewing the literature ; Ethics and politics in social research. -- Part Two: The nature of quantitative research ; Sampling ; Structured interviewing ; Self-completion questionnaires ; Asking questions ; Structured observation ; Content analysis ; Secondary analysis and official statistics ; Quantitative data analysis ; Using SPSS for Windows. -- Part Three: The nature of qualitative research ; Sampling in qualitative research ; Ethnography and participant observation ; Interviewing in qualitative research ; Focus groups ; Language in qualitative research ; Documents as sources of data ; Qualitative data analysis ; Computer-assisted qualitative data analysis: using NVivo. -- Part Four: Breaking down the quantitative/qualitative divide ; Mixed methods research: combining quantitative and qualitative research ; E-research: Internet research methods ; Writing up social research. Alan Bryman. Text accompanied by a companion web site. Includes bibliographical references (p. [718]-743) and indexes. Social sciences Research Social sciences Methodology H62 .B787 2012 9780199588053 (pbk.) 0199588058 (pbk.) 2011938966 http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=024466548&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=024466548&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA DLC 110915 20150309161130.0 eng