000 | 004850000a22001810004500 | ||
---|---|---|---|
010 | _a9788177588507 | ||
100 | _aBatra, Rajeev. | ||
100 | _aJohn G. Myers | ||
100 | _aDavid A. Aaker | ||
245 | _aAdvertising management | ||
260 | _aUpper Saddle River, N.J | ||
300 | _axiii, 754 p. : ill. ; 25 cm. | ||
590 |
_aBOOK - LONG LOAN _b09-1062 |
||
650 | _aAdvertising | ||
650 | _aadvertising management | ||
852 | _90 | ||
949 |
_aHF 5823 .A13 2006 _i002003585 |
||
999 |
_c2737 _d2737 |